Importance of Storytelling in PR.

We all grew up with stories. Many of us still remember the childhood storybooks that resonated into adulthood. One of my personal favourite stories is the Giving Tree. Storytelling is a common and shared human experience that transcends culture, language and time. Storytelling is also at the heart of public relations and communications. In PR,… Continue reading Importance of Storytelling in PR.

Dear Employers, Pay Your Interns!

I’m very glad recent stories in the news are bringing the exploitative nature of unpaid internships to light. It’s no surprise that articles like “Unpaid Internships Exploit Young Workers” and “Unpaid Interships May be Illegal” are making the rounds on Twitter and Facebook among my peers starting out in PR and journalism. It was only… Continue reading Dear Employers, Pay Your Interns!